influencers, business, legal compliance
Kae Gruner
FTC Endorsement Guidelines for Influencers

The FTC Endorsement Guides, while not enforceable as laws, provide essential guidelines for influencers to interpret, understand, and apply the law correctly. These guidelines emphasize the importance of truth in advertising, disclosure of material connections, and maintaining the credibility of influencer endorsements.

FTC Endorsement Guidelines for Influencers

legal contracts

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Example Privacy Policy for Websites of Small Business Owners

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Example Privacy Policy for Websites of Small Business Owners

While website Privacy Policies may not be required in every U.S. jurisdiction, it is certainly “best practices” to include one on your website. Due to increasing concerns around consumers’ personal information and data privacy, laws such as CCPA (California) and GDPR (Europe) have been growing in popularity and may soon be more widely applicable across the board…